Wednesday, May 23, 2007

Tip: Maximize How You Use LinkedIn

Mike O'Neil gave a great talk on LinkedIn at the North CTRN meeting on Wednesday. O'Neil owns Integrated Alliances, a networking company, so providing LinkedIn training fits into his mission. He shared a few good points as a teaser. Mike said he'd try to schedule a class on the north side, and invite CTRN.

Some of the points he made were things I have already done, like changing my public profile URL from a string of digits to my name. He made a pitch for using "words that sell" in our profiles. (He used his as an example, see it at http://www.linkedin.com/in/mikeoneil). He also mentioned that LI has a lifetime maximum of 3000 invitations. I learned some useful tricks about their search engine, which will help with finding people. He also gave examples of the importance of upgrading the text when submitting invitations. We also discussed the ethics and etiquette of linking.

It was a great teaser. Check out Mike's Training Page for details on his next class.

UPDATE 26 June: See Guy Kawasaki's "Ten Ways to Use LinkedIn" suggestions. Actually, as he usually does, Guy gives you more. He has eleven ways.